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Press release

partnership with mindroute software

February 2005

Opentracker Communications Department

EINDHOVEN, Netherlands - Opentracker, a leader in advanced tracking and web analytics technology, is pleased to announce a partnership with Mindroute Software of Sweden, a leading provider of content management tools.

Under the agreement, we will work with Mindroute to integrate Opentracker into their CMS service product group.

In February, Opentracker launched its new tracking platform, OT 2.0, which has enabled us to service websites with a million pageviews per day. The upgrade also provides enhanced reporting power, such as visitor analysis reports often generated in less than a second.

"Mindroute's input during key development phases has contributed to a highly intuitive interface in the OT 2.0," said Chief Operating Officer Eddie Moojen. "They worked with us to incorporate critical feedback from webmasters and marketers in order to better tailor our products to the changing needs of our clients."

Opentracker and Mindroute are currently working on dedicated development plans to build an interface designed for integration with the lemoon® CMS area.

Mindroute Software is one of the leading providers of content management tools in Sweden with hundreds of installations and thousands of users. The flagship product, lemoon®, is an affordable and easy-to-use solution for creating and updating web sites, intranets, and extranets. International representation and sales offices can be found in Stockholm, Gothenburg, Copenhagen, London, and Helsinki.

Opentracker, based in Eindhoven, Netherlands, specializes in tracking and website analytics for businesses that are serious about understanding online customers. We build tools to help make informed advertising and online content decisions.

By storing millions of user profiles and clickstreams, webmasters using Opentracker receive access to unparalleled historical visitor data in a concise, user-friendly format.

Click here to visit Mindroute.com.

Members of the media can send inquiries to: press@opentracker.net

 

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