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Brief History

 

February, 2005

Opentracker Communications Department

Opentracker specialises in tracking and website analytics for businesses that are serious about understanding online customers. We build tools to help businesses make informed advertising and content management decisions by eliminating guesswork.

By storing millions of user profiles and clickstreams, webmasters using Opentracker receive access to unparalleled historical visitor data in a concise, user-friendly format.

Our flagship service, Opentracker.net, was launched in January 2003 and offers interface services in Swedish, German, Dutch and Russian. Additional language services will follow.

Opentracker launched its revamped software platform OT 2.0 on March 1, following a year of intense research and development. The upgrade was based on feedback from 100 webmasters who use Opentracker on a daily basis.

Opentracker is a leading contender in website analytics, now an essential tool in online marketing. Website tracking has become an industry standard in recent years.

Opentracker employs three full time staff members out of its offices in Eindhoven, the Netherlands. Chief Operating Officer E. Moojen (click for bio) spent several years developing Opentracker's powerful OT software platform.

Director of Technology W. Fransen (click for bio) oversees system maintenance, technology integration and database services. Director of Communications C. Deutsch (click for bio) heads up the communications and corporate relations operations.


 

Want to know more? Contact Opentracker at press@opentracker.net

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